• Categories
    • Empowerment
    • Conservation
    • Extraordinary
    • Environment
    • Video Story
  • EnglishEnglish
    • EnglishEnglish
    • ଓଡ଼ିଆଓଡ଼ିଆ
BRIGHT, BRAVE and BEAUTIFUL stories from Odisha
  • Categories
    • Extraordinary
    • Environment
    • Empowerment
    • Conservation
    • Video Story
  • EnglishEnglish
    • EnglishEnglish
    • ଓଡ଼ିଆଓଡ଼ିଆ
BRIGHT, BRAVE and BEAUTIFUL stories from Odisha
BRIGHT, BRAVE and BEAUTIFUL stories from Odisha
Extraordinary Video Story

A Terracotta Fridge Can Be The Solution

No Comments
June 13, 2022
3 Mins read
159 Views

Who doesn’t like to keep decorative sets of crockery in their cupboards? Or artefacts made up of clay? Most of us like to decorate our shelves and garden spaces with trendy terracotta products. But, have you ever heard about a Fridge made up of clay? 

Yes, a fridge that requires no electric input or maintenance but keeps your food as fresh as collected from plants. Madhu Rana of Gerda village in Balangir district is the creator of this unique model. As pottery was his family business, he refurbished the traditional earthenware into modern pottery to sustain himself in the competitive market. Apart from fridges, he also makes filters, cookers, plates, Tawas, toys and other terracotta products with attractive designs.

“As the terracotta fridge is composed of soil, it is free of toxic chemicals and keeps the whole vessel cool. It only requires water which acts as a coolant in the vessel and helps preserve fruits for at least ten days with the same taste.”

The metallic utensils and electronic gadgets undoubtedly comfort our lives. Thus, the budding inclination for these gadgets has gradually faded the terracotta business. Still, few Potter families have continued their ancestral profession by fusing the art of pottery with the changing fashion.

Madhu has been a rational businessman who withstood the critical time and learned new skills and ideas in the terracotta business. In 2013, he underwent training to acquire knowledge regarding items going with trends and other techniques from skill development programs facilitated by the State Government.

The scorching heat of summer and the emission of chlorofluorocarbons (CFCs), a major greenhouse agent pressed Madhu to come up with the idea of a ‘terracotta fridge’. It keeps food fresh just like an electronic fridge with zero CFC emission. To make it functional, Madhu has divided the whole fridge into two compartments – one for the fruits and the other for storing water that keeps the fruits fresh and hydrated. It takes a day or two to make fridges of different sizes. The cost of the fridge varies as per the size.

At first, he uses the earthen products at his home to observe the tenacity and effectiveness. As the innovation brings out positive results, Madhu introduce them in different district and state level fairs. He has exhibited his unique artefacts in the public forums and received intense appreciation from the people for his work. Till now, he has exhibited his terra products in fairs such as ‘Murtikka’, ‘Mission Shakti Mela’, ‘Toshali Mela’ etc.

“People get astonished on seeing my products and appreciate my efforts to make such trendy and unique products. At every fair, people eagerly purchase products mostly the terracotta fridge, filter and cooker from which I make huge profit.” 

Earthenware is an integral part of our lives. Even today, Indians prefer to light terracotta diyas, drink tea in kulhads and store water in earthen pots. This terracotta fridge of Madhu Rana though first of its kind, but fascinated the urban populous immensely. On the other hand, amidst the current global scenario, such products may trigger people to think of ways to adapt to the traditional lifestyle.

Shares
Write Comment
Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Previous Post

Dreams of Survival through Silk

Next Post

Less space High yield is the mantra of HydroValley

You might also like
amruta-odissi-earth
Empowerment Video Story

Empowering Lives through Sustainable Path

3 Mins read
July 15, 2022

A budding social ecopreneur in Bhubaneswar, Amruta Dash’s promotional and charitable business model revolves around the production of eco-friendly qualitative cosmetics and other daily essential products that resemble the unique culture and biodiversity of Odisha. As an alternative to plastic, she uses recyclable and decomposable materials for packaging.

a person sitting on a road side pillar with hills and sky in the background
Extraordinary

A touch of self-expression in kids through journalism

3 Mins read
August 23, 2022

Chelapila Santakar, a journalist from Koraput, Odisha has been building the art of self-expression and participation in children since 1993. He encourages kids to communicate their feelings over any topic without any hesitation. And that attracts a positive environment for growth.

one-rupee-doctor-odisha-sambalpur
Extraordinary

A Doctor who takes only 1 rupee fee

2 Mins read
July 27, 2022

Dr Shankar Ramchandani, popularly called ‘one rupee doctor’ is a blessing in disguise to those whose lives are often crushed under the inflating prices of healthcare

As DAMaN (an odia featured movie) is outpacing the As DAMaN (an odia featured movie) is outpacing the state's boundary and touching everyone's heart with its fresh yet down-to-earth content, Inspiring Odisha is admirably doing some effort to focus on the brain behind it.
Meet Debi Prasad Lenka, the movie director, and writer who showed the guts to experiment with something new in odia regional cinema and set an example for everyone.
This new series of INSPIRING, TALKS will narrate the inspiring journey of this young director and what other aspirants can learn from his experience!
Stay tuned... Tap the link.

https://www.youtube.com/watch?v=_gUgr_dedKw

#debiprasadlenka #damanmovie #VishalMourya #PresidentOfIndia #NarendraModi #CMOdisha #ollywoodindustry #ftii #babushanmohanty #dependrasamal #odiacinema
"The Bloodman of Odisha" Dhirendra Thakur of Bhuba "The Bloodman of Odisha"
Dhirendra Thakur of Bhubaneswar is saving people's lives irrespective of time and place. He not only donates blood but avails all kinds of possible help to the needy 24x7. His selfless effort is really an inspiration for all of us.😇

#DOANTEBLOODSAVELIFE 
https://inspiringodisha.com/blood-man-of-odisha/
Our society needs people like Benudhar Swain who a Our society needs people like Benudhar Swain who are conscious of the forest and its relevance. The 86-years-old farmer is planting trees and promoting afforestation in his native place at Betanati block, Mayurbhanj. His life lies in trees and rears them just like his own children.
.
.
If every one of us shares the same feeling as Benudhar, the mother earth can be saved from being BARREN...
#SAVETREESSAVELIFE #GREEENINITIATIVE #GREENEARTH

https://inspiringodisha.com/the-trees-are-giving-me-life/
Change is coming! People are getting aware of the Change is coming! People are getting aware of the negative impact of deforestation and the importance of mangroves in the coastal region.
A small group of people from the Kendrapada district of Odisha have donated their registered land willingly to the forest department for the mangrove plantation.
Be it Dilip, Satyabrat or any other, the names on the list are going up day by day. So, to acknowledge their unique work to save the Hental range the Bhitarkanika forest officials call such people ‘Mangrove Mitra’.
 CMO Odisha Bikram Keshari Arukha PMO India
#Mankibaatpmmodi #SaveHentalMangroves #Odishaforestdepartment
#Bhitarkanikawildlifesanctury #DFOBhitarkanika
https://inspiringodisha.com/friends-of-mangrove-offer.../
A 71-year-old clerk who lives 20 km away from Bhub A 71-year-old clerk who lives 20 km away from Bhubaneswar in Sarkana Village, Balianta block is empowering the lives of more than 5,000 fish farmers every year. 
His #Aquaculture Field has become the training cum research school for young entrepreneurs in fish breeding, brood production and water management; that too #freeofcost. Starting from a learner to being a tutor, he opines that if done in the right process with technical assistance and patience, fish farming could be a profitable career. His top-notch contribution in the field of Aquaculture has conferred him with ‘Padma Shri’ in 2020. His selfless guidance has inspired many youths in this field, thus, transforming their socio-economic condition.
#SarkanaCarpHatchery #AquacultureFieldSchool #ICAR #CIFA
#lighthouse
https://inspiringodisha.com/a-clerk-who-becomes-the.../
Ever heard of Hair donation? Harapriya Nayak, a s Ever heard of Hair donation? 
Harapriya Nayak, a social activist in the Jatni block of Khordha district, donates her hair to poor cancer patients. In the form of wigs, she gifts them to women cancer fighters who lost their hair and confidence as well during treatment. 
She hopes for a day when just like blood donation, people would come forward for hair donation too.
so, what motivated her to stand for cancer patients?
#Missionsmileoncancerpatient #SOPVA #harapriyanayak #PMNarendraModi #fightagainstcancer #ManKiBaat #liveforachange

https://inspiringodisha.com/gift-of-wigs-to-cancer-fighters/
Follow on Instagram
A Positive Media Movement by Lighthouse
BRIGHT, BRAVE and BEAUTIFUL stories from Odisha
  • Home
  • About
  • Contact
BRIGHT, BRAVE and BEAUTIFUL stories from Odisha
  • Home
  • Categories
    • Conservation
    • Empowerment
    • Extraordinary
    • Environment
    • Video Story
  • About
  • Contact
Switch Language
  • English
  • ଓଡ଼ିଆ
Our site uses cookies. Learn more about our use of cookies: cookie policy
I accept use of cookies